diff --git a/web/app/components/explore/banner/__tests__/banner.spec.tsx b/web/app/components/explore/banner/__tests__/banner.spec.tsx
index 069aaf02dc..c95f2532e2 100644
--- a/web/app/components/explore/banner/__tests__/banner.spec.tsx
+++ b/web/app/components/explore/banner/__tests__/banner.spec.tsx
@@ -1,6 +1,6 @@
-import type * as React from 'react'
 import type { Banner as BannerType } from '@/models/app'
 import { cleanup, fireEvent, render, screen } from '@testing-library/react'
+import * as React from 'react'
 import { act } from 'react'
 import { afterEach, beforeEach, describe, expect, it, vi } from 'vitest'
 import Banner from '../banner'
@@ -8,6 +8,13 @@ import Banner from '../banner'
 const mockUseGetBanners = vi.fn()
 const mockUseSelector = vi.fn()
 const mockTrackEvent = vi.fn()
+let mockSelectedIndex = 0
+const mockCarouselListeners = new Set<() => void>()
+
+const setMockSelectedIndex = (index: number) => {
+  mockSelectedIndex = index
+  mockCarouselListeners.forEach(listener => listener())
+}
 
 vi.mock('@/service/use-explore', () => ({
   useGetBanners: (...args: unknown[]) => mockUseGetBanners(...args),
@@ -54,13 +61,23 @@ vi.mock('@/app/components/base/carousel', () => ({
       },
     },
   ),
-  useCarousel: () => ({
-    api: {
-      scrollTo: vi.fn(),
-      slideNodes: () => [],
-    },
-    selectedIndex: 0,
-  }),
+  useCarousel: () => {
+    const selectedIndex = React.useSyncExternalStore(
+      (listener) => {
+        mockCarouselListeners.add(listener)
+        return () => mockCarouselListeners.delete(listener)
+      },
+      () => mockSelectedIndex,
+    )
+
+    return {
+      api: {
+        scrollTo: vi.fn(),
+        slideNodes: () => [],
+      },
+      selectedIndex,
+    }
+  },
 }))
 
 vi.mock('../banner-item', () => ({
@@ -102,7 +119,10 @@ const createMockBanner = (id: string, status: string = 'enabled', title: string
 
 describe('Banner', () => {
   beforeEach(() => {
+    vi.clearAllMocks()
     vi.useFakeTimers()
+    mockSelectedIndex = 0
+    mockCarouselListeners.clear()
     mockUseSelector.mockImplementation(selector => selector({
       userProfile: {
         id: 'account-123',
@@ -112,7 +132,6 @@ describe('Banner', () => {
 
   afterEach(() => {
     cleanup()
-    vi.clearAllMocks()
     vi.useRealTimers()
   })
 
@@ -257,7 +276,7 @@ describe('Banner', () => {
       expect(screen.getByTestId('carousel')).toHaveClass('rounded-2xl')
     })
 
-    it('tracks enabled banner impressions with expected payload', () => {
+    it('tracks only the current banner impression and reports the next one after slide changes', () => {
       mockUseGetBanners.mockReturnValue({
         data: [
           createMockBanner('1', 'enabled', 'Enabled Banner 1'),
@@ -270,7 +289,7 @@ describe('Banner', () => {
 
       render(<Banner />)
 
-      expect(mockTrackEvent).toHaveBeenCalledTimes(2)
+      expect(mockTrackEvent).toHaveBeenCalledTimes(1)
       expect(mockTrackEvent).toHaveBeenNthCalledWith(1, 'explore_banner_impression', expect.objectContaining({
         banner_id: '1',
         title: 'Enabled Banner 1',
@@ -281,6 +300,12 @@ describe('Banner', () => {
         account_id: 'account-123',
         event_time: expect.any(Number),
       }))
+
+      act(() => {
+        setMockSelectedIndex(1)
+      })
+
+      expect(mockTrackEvent).toHaveBeenCalledTimes(2)
       expect(mockTrackEvent).toHaveBeenNthCalledWith(2, 'explore_banner_impression', expect.objectContaining({
         banner_id: '3',
         title: 'Enabled Banner 2',
diff --git a/web/app/components/explore/banner/banner.tsx b/web/app/components/explore/banner/banner.tsx
index a320bb1974..505902195b 100644
--- a/web/app/components/explore/banner/banner.tsx
+++ b/web/app/components/explore/banner/banner.tsx
@@ -1,8 +1,9 @@
 import type { FC } from 'react'
+import type { Banner as BannerType } from '@/models/app'
 import * as React from 'react'
 import { useEffect, useMemo, useRef, useState } from 'react'
 import { trackEvent } from '@/app/components/base/amplitude'
-import { Carousel } from '@/app/components/base/carousel'
+import { Carousel, useCarousel } from '@/app/components/base/carousel'
 import { useSelector } from '@/context/app-context'
 import { useLocale } from '@/context/i18n'
 import { useGetBanners } from '@/service/use-explore'
@@ -22,6 +23,45 @@ const LoadingState: FC = () => (
   </div>
 )
 
+type BannerImpressionTrackerProps = {
+  banners: BannerType[]
+  accountId?: string
+  language: string
+  trackedBannerIdsRef: React.MutableRefObject<Set<string>>
+}
+
+const BannerImpressionTracker: FC<BannerImpressionTrackerProps> = ({
+  banners,
+  accountId,
+  language,
+  trackedBannerIdsRef,
+}) => {
+  const { selectedIndex } = useCarousel()
+
+  useEffect(() => {
+    if (!accountId)
+      return
+
+    const currentBanner = banners[selectedIndex]
+    if (!currentBanner || trackedBannerIdsRef.current.has(currentBanner.id))
+      return
+
+    trackEvent('explore_banner_impression', {
+      banner_id: currentBanner.id,
+      title: currentBanner.content.title,
+      sort: selectedIndex + 1,
+      link: currentBanner.link,
+      page: 'explore',
+      language,
+      account_id: accountId,
+      event_time: Date.now(),
+    })
+    trackedBannerIdsRef.current.add(currentBanner.id)
+  }, [accountId, banners, language, selectedIndex, trackedBannerIdsRef])
+
+  return null
+}
+
 const Banner: FC = () => {
   const locale = useLocale()
   const { data: banners, isLoading, isError } = useGetBanners(locale)
@@ -60,28 +100,6 @@ const Banner: FC = () => {
     }
   }, [])
 
-  useEffect(() => {
-    if (!accountId)
-      return
-
-    enabledBanners.forEach((banner, index) => {
-      if (trackedBannerIdsRef.current.has(banner.id))
-        return
-
-      trackEvent('explore_banner_impression', {
-        banner_id: banner.id,
-        title: banner.content.title,
-        sort: index + 1,
-        link: banner.link,
-        page: 'explore',
-        language: locale,
-        account_id: accountId,
-        event_time: Date.now(),
-      })
-      trackedBannerIdsRef.current.add(banner.id)
-    })
-  }, [accountId, enabledBanners, locale])
-
   if (isLoading)
     return <LoadingState />
 
@@ -102,6 +120,12 @@ const Banner: FC = () => {
       onMouseEnter={() => setIsHovered(true)}
       onMouseLeave={() => setIsHovered(false)}
     >
+      <BannerImpressionTracker
+        banners={enabledBanners}
+        accountId={accountId}
+        language={locale}
+        trackedBannerIdsRef={trackedBannerIdsRef}
+      />
       <Carousel.Content>
         {enabledBanners.map((banner, index) => (
           <Carousel.Item key={banner.id}>